People U-terns from Digital Haat: E-Caab
People u-terns from the biggest initiatives of government Digitalhaat.gov.bd, due to lack of decreasing sellers and buyers interests, trust and improper promoting and marketing.
Sources said, the initiative digitalhaat.gov.bd, an effort by e-Cab, ekShop, Dhaka North City Corporation (DNCC), Bangladesh Dairy Farmers Association, and other government agencies.
e-Commerce Association of Bangladesh (e-CAAB) General Secretary Nasima Akter Nisha said, this year they did not raise any fund for promoting the Digital Haat. The marketing is essentials for this initiative, she added.
According to a report from 2023 on their website, digitalhaat.gov.bd sold 56,821 animals from 20 to 28 June last year, with a sale volume of BDT 422 crore 23 lakh 59 thousand 257.