Pathao unveils new brand identity

Pathao unveils new brand identity

Eight years ago, we began our JOURNEY of Moving Bangladesh -- with YOU.
During this time, Pathao became your champion in consumer technology that TRANSFORMED urban transportation, enabled small businesses to reach customers nationwide, and catalyzed employment for the youth, through our ride-sharing, courier and food delivery services.
Pathao has become far more than a brand or a suite of products -- it has become a verb.
Through this JOURNEY, Pathao has also TRANSFORMED - into a team that is maniacally focused on serving YOU, on removing your everyday constraints, so that YOU can aspire to TRANSFORM every “No” into a fulfilling “Yes”.
This is why we felt the need to update our brand identity to better reflect the evolution and the direction we are heading.